Tourism and Recreation Preferences in River Environments: Evaluating Gen Z’s Motivations and Activity Choices
Article Sidebar
Main Article Content
Abstract
This study investigates the preference and motviations of Generation Z tourist in river enviromnets, with focul on West Java, Indonesia. Using a structured survey approach targeting 140 respondents, the research findings indicate that recreational motivations and connection with nature are central to visitor satisfaction, complemented by infrastructure quality and tranquility. Statistical analysis revealed strong interconnections between the factors influencing activity choices and the quality of visitor experiences, providing deeper insight into what drives satisfaction in river environments.. The study underscores the potential of river-based tourism to integrate environmental, cultural, and economic objectives while addressing sustainability challenges. Future research should explore longitudinal studies and expanded cultural contexts to further optimize tourism strategies.
Article Details
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License by SA that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).
References
Anderson, K., Roberts, M., & Chen, Y. (2023). Global trends in river tourism: Economic impacts and future prospects. Journal of Sustainable Tourism, 31(4), 412–428.
Bryman, A., & Bell, E. (2015). Business research methods (4th ed.). Oxford University Press.
Chen, R., Wong, S., & Liu, Y. (2023). The Mekong River tourism framework: Lessons from regional cooperation. Tourism Management, 45, 89–104.
Dowling, R. K., & Newsome, D. (2017). Geo-tourism: The new tourism. Oxford: Elsevier.
Fowler, F. J. (2014). Survey research methods (5th ed.). Sage Publications.
Gunawan, S., & Setiawan, B. (2022). Assessment of river tourism infrastructure in West Java: A comprehensive review. Tourism Planning & Development, 19(3), 278–294.
Johnson, M., & Park, S. (2022). Adventure tourism and environmental consciousness: A study of river-based activities. Adventure Tourism Research Quarterly, 28(4), 312–328.
Mandagi, D. W., & Aseng, A. C. (2021). Millennials and Gen Z’s perception of social media marketing effectiveness on the festival’s branding: The mediating effect of brand gestalt. Retrieved from https://www.researchgate.net/publication/349462834.
Mehmetoglu, M. (2007). Typologising nature-based tourists by activity: Theoretical and practical implications. Tourism Management, 28(3), 651–660.
Permana, R., & Yulianto, G. (2023). Water quality challenges in West Java's river tourism. Environmental Science and Management, 26(3), 245–261.
Pearce, P. L., & Lee, U. I. (2005). Developing the travel career approach to tourist motivation. Journal of Travel Research, 43(3), 226–237.
Pranoto, H., & Safitri, R. (2022). Community-based tourism along the Cisadane River: Development and impacts. Journal of Sustainable Tourism, 30(4), 312–328.
Smith, P., & Jones, R. (2019). Tourism and recreation preferences in river environments. Environmental Tourism Quarterly, 18(2), 145–162.
Suharto, A., & Purnomo, D. (2022). Economic impact analysis of river tourism in West Java Province. Indonesian Journal of Tourism Economics, 9(1), 45–62.
Wijaya, H., & Rahman, A. (2021). Cultural heritage and tourism development along West Java's rivers. Journal of Heritage Tourism, 16(3), 234–249.
Wilson, R., & Chang, L. (2023). Balancing conservation and tourism in river environments. Environmental Management and Tourism, 14(1), 88–102.
Wilson, R., & Lee, K. (2017). Sustainable development in river tourism: Current trends and management challenges. Journal of Environmental Management, 12(2), 112–128.