AUGMENTED REALITY, SEBUAH TREN DAN NILAI DALAM PERKEMBANGAN INDUSTRI PARIWISATA

Main Article Content

I Putu Sagita Jaya Utama
I Made Arsa Wiguna

Abstract

The use of modern technology is a necessity for many destinations to remain competitive and attractive to modern tourists. A form of new technology that is increasingly being used in public spaces is virtual reality and augmented reality (AR). How AR plays a role in the development of the tourism industry, so that it becomes a trend and value, is a reality that explored with a qualitative approach and a review of some relevant literature. The results of the study found that Augmented Reality is very instrumental in projecting additional information about attractions, accessibility and amenities in the tourism environment to be closer to everyone.

Article Details

Section
Articles

References

Cavagnaro, E., Staffieri, S., & Postma, A. (2018). Understanding millennials’ tourism experience: values and meaning to travel as a key for identifying target clusters for youth (sustainable) tourism. Journal of Tourism Futures, 4(1), 31–42. https://doi.org/10.1108/JTF-12-2017-0058
Han., D.-I., Jung, T., & Gibson, A. (2012). Dublin AR: Implementing Augmented Reality (AR) in Tourism. Information and Communication Technologies in Tourism, 523, 511–523. https://doi.org/10.1007/978-3-7091-7596-5
Jung, T., Claudia, M., Lee, H., Chung, N., Jung, T., Claudia, M., … Chung, N. (2016). Effects of Virtual Reality and Augmented Reality on Visitor Experiences in Museum Department of Food and. https://doi.org/10.1007/978-3-319-28231-2-45
Kounavis, C. D., Kasimati, A. E., & Zamani, E. D. (2012). Enhancing the tourism experience through mobile augmented reality: Challenges and prospects. International Journal of Engineering Business Management, 4(1), 1–6. https://doi.org/10.5772/51644
Kysela, J., & Štorková, P. (2015). Using Augmented Reality as a Medium for Teaching History and Tourism. Procedia - Social and Behavioral Sciences, 174, 926–931. https://doi.org/10.1016/j.sbspro.2015.01.713
SCHUEMIE, M. J., DER, S. P. VAN, MEREL, K., & MAST, C. A. P. G. VAN DER. (2001). Research on Presence in Virtual Reality: A Survey. 4(2), 183–201. https://doi.org/10.1089/109493101300117884
Tom Dieck, M. C., & Jung, T. H. (2017). Value of augmented reality at cultural heritage sites: A stakeholder approach. Journal of Destination Marketing and Management, 6(2), 110–117. https://doi.org/10.1016/j.jdmm.2017.03.002
Waruwu, A. F., Agung Bayupati, I. P., & Gede Darma Putra, I. K. (2015). Augmented Reality Mobile Application of Balinese Hindu Temples: DewataAR. International Journal of Computer Network and Information Security, 7(2), 59–66. https://doi.org/10.5815/ijcnis.2015.02.07