Creating Shared Value in Community-Based Tourism A Systematic Literature Review for Sustainable Tourism Village Development
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Abstract
This study aims to critically synthesize existing literature and examine how the Creating Shared Value (CSV) perspective can extend the CBT approach beyond its traditional community-centered orientation. This study employs a Systematic Literature Review (SLR) following the PRISMA 2020 guidelines, incorporating thematic analysis and VOSviewer-based bibliometric analysis of 53 peer-reviewed articles retrieved from Scopus and Web of Science. The findings identify four dominant research streams in the literature: rural tourism development, sustainability and environmental management, community participation and governance, and innovation and tourism business development. The literature suggests that CSV has the potential to strengthen strategic collaboration, enhance value chain integration, and support the long-term resilience of tourism villages. The findings highlight the practical importance of strengthening community capacity, inclusive governance, and cross-sector partnerships in supporting sustainable tourism village development.
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